September 2010
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March 2009
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ABC's of Pod : A Beginner's Guide to Fee-Based... →
February 2009
9 posts
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Print on Demand Online Marketing for Independent...
Print on demand gives independent authors the power to get their works published, regardless of the interest of publishers and others in the book industry. However, that also means you are on your own when it comes to marketing your book. Your print on demand company may be able to offer some help and guidance, but ultimately, you determine the success of your book. Below are five steps of a...
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Trend Hopping for Fame and Fortune
You know by now that print on demand offers a great economic advantage over traditional printing techniques. But there is another major advantage you may not be aware of. Print on demand allows you to quickly create books based on whatever or whoever the public is infatuated with at the moment. I call this type of writing, where you write about what the public wants to read about, ...
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Print on Demand on Ning →
A social networking site for those interested in print on demand publishing, hosted on the Ning platform.
Print on Demand on Wet Paint →
A new WetPaint social networking site devoted to the subject of print on demand publishing.
Why POD?
Business in the twenty-first century is all about efficiency, and making more with less. That is what print on demand does for publishing companies. Which of these scenarious seems like the highest risk?
You print 5,000 copies of a book, store those books in a warehouse, and hope they sell.
Or…
You use a print on demand company and only have copies printed as they are actually ordered.
...
Lightning Source →
The top company in the print on demand industry. They have the ability to get your books national distribution in major chain book retailers.
Print on Demand: An Important Message
I started Lightning Source with the belief that print on demand was an essential part of the future of publishing. Twelve years later we are living through extraordinary economic times. Our industry is facing enormous challenges. We find ourselves at what I believe to be a tipping point of change for the way in which we publish, print and distribute books.
Now more than ever, I believe is the...